Networking is a Must-Do… Even for Introverts!

by Kristen Pavón

Introversion has been on my mind lately. A student, whose grad school personal statement I’m helping with, recently told me that she is an introvert and that as an introvert, she had a tough time adjusting to college life. It took her a while to find her niche and ways to cope with her introversion.

I haven’t taken the Myers-Briggs test in years and I can’t remember if I’m an EFNP, INFP or what, but in any case, I can understand how networking can pose a challenge to introverts.

Well, today, I came across a blog post on Harvard Business Review by Lisa Petrilli titled An Introvert’s Guide to Networking. Could there have been better timing? I think not.

You can read her entire blog here or you can purchase her book, An Introvert’s Guide here.

Here are my takeaways about turning your introversion into a career advantage from Lisa’s post and another post from Forbes.

1. Use social media to reach out.

This pre-introduction leads to a more relaxed and productive in-person connection. By reaching out, you open the door to potentially rewarding business collaborations, and you do so on your own terms.

2. Prepare before attending networking events.

Check guest lists if you can, think about what you want to learn from the attendees, come up with some things about yourself that you want to share, and have a mental list of general questions to start conversations rolling.

3. Set goals, or use Melinda Emerson’s Rule of Five

When you have set goals, it can be easier to forget how uncomfortable you are. As my husband says, Focus on the mission at hand! A good plan for networking events is using the Rule of Five:

Your target should be to secure five quality contacts at any networking event. Aiming for any more and you’ll struggle to make a real connection. Don’t be the chicken with their head cut off doing drive-by networking. Spend the time to have a real conversation, even if the person really isn’t a good contact.

4. Focus on one-on-one conversations.

Generally speaking, business events — and particularly networking events that require engaging with groups — are demanding for introverts. An antidote to this, I learned, is to seek out conversations with one individual at a time. When I approach events this way I have more productive conversations and form better business relationships — and I’m less drained by the experience.

5. Allow for re-energizing.

As I’ve learned, having to engage with groups or even a few people can leave introverts quite drained. Lisa Petrilli suggests allowing yourself 30 minutes in between commitments to recharge.

Any other tips  you’d add?